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Tag Archives: Social Marketing
Integrated Marketing Through Virtual Events
Last year I wrote a blog on Bringing Virtual Events into the Mainstream. I’d like to add one more component: the value of virtual events lies in the ability to engage customers in rich ways while integrating social, mobile, digital … Continue reading
Posted in Event Marketing, Social Marketing, Social Media, Virtual Events
Tagged Social Marketing, Social Media, Virtual Events
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Integrating Video Streaming & Social Media During a Crisis
Oracle pulled Marc Benioff’s keynote from their OpenWorld schedule this morning: WSJ and NYT. He pulled off a master stroke of gorilla digital and social media efforts to drive attention to their message. Less than 24-hours before he was scheduled … Continue reading